Twitter: chrismorf
- Mass audience platforms like iTunes and Youtube will never provide great discovery, but will happily share in your subscription revenues… 21:31:28 05/14/13 from Twitter for Mac
- Even fake $ will attract smart criminals if theres enough of it. ATVIs Diablo3 dealing with virtual currency issues. Game pubs are not banks 21:19:53 05/14/13 from Twitter for Mac
- AMZN trying currency despite failures (FB, Zynga). Platforms should instead build goodwill, engagement & lock-in with achievements (Xbox) 21:15:33 05/14/13 from Twitter for Mac
- Very cool crowdsourced interactive music/gaming experience http://t.co/GEkysFd82b 20:58:45 05/14/13 from Twitter for Mac
- People will pay for readily accessible content. When Netflix launches in territories, torrent traffic drops http://t.co/ewhJe5WX8o 15:35:39 05/02/13 from Twitter for Mac
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Monthly Archives: June 2008
IGA: Most Gamers Are OK With In-Game Ads
Article from Adweek on the in-game advertising effectiveness study IGA Worldwide did with Nielsen: Chris Morf, IGA’s director of corporate development said it was important that IGA examined campaigns in multiple games for multiple brands, rather than presenting a single … Continue reading
Posted in Advertising, Gaming
Tagged Adweek, gaming, IGA Worldwide, in-game advertising, research
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